A SaaS product is a business with software attached, not the other way round. The architecture decisions you make in week two — tenancy, billing, permissions — are the ones you live with for years, so they are worth getting right before the feature list grows.
Proper data isolation between customers, decided before the first table is created.
02
Subscription billing
Plans, trials, upgrades, proration, failed payments and GST-compliant invoices.
03
Onboarding & activation
The first ten minutes of a new account — the part that decides whether anyone comes back.
04
Teams, roles & invitations
Multiple users per customer, with permissions that match how companies actually delegate.
05
Internal admin tooling
Support, refunds, plan changes and impersonation, so your team is not writing SQL to help a customer.
06
Product analytics
Funnels and retention wired in at launch, not added once the numbers get worrying.
SaaS
How we approach it
An MVP that is small, not unfinished
A minimum viable product is the smallest thing that solves the problem completely for one kind of user. That is very different from a half-built version of the full idea. We help cut the scope to the first group of customers worth having, ship that, and let what they do with it decide what comes next.
Multi-tenancy, billing and the boring parts
The unglamorous half of SaaS is what makes it a business: separating one customer's data from another's, subscriptions and plan limits, invoices and GST, trials that expire, teams that invite colleagues, an admin view where you can see a customer's account to support them. We build these as part of the first version, because retrofitting tenancy into a live product is the most expensive rewrite there is.
Instrumented from the start
You cannot improve a funnel you cannot see. Sign-ups, activations, the step where trials stall, which plan people pick — this is wired in at launch so the second month of decisions is based on behaviour rather than opinion.
Typically ten to sixteen weeks for a first version that real customers can pay for, including billing and the admin side. Anything promising a SaaS platform in three weeks is describing a prototype, which is a useful thing but not the same thing.
No — we work on fixed scope and fixed price. It keeps the relationship simple and it means our incentive is to ship your product rather than to accumulate a stake in it.
Often, yes. We start with a paid technical audit — architecture, security, test coverage, what it would cost to keep building on it versus around it — and you get that written up whether or not you continue with us.
You do, entirely, from the first commit. The repository, the infrastructure accounts and the domains are all in your name.
It is built to, within reason. We design for a realistic next eighteen months rather than for an imaginary million users, because over-engineering for scale you do not have is one of the most reliable ways to never reach it.