SEO & technical search optimisation that holds up to an audit

Most SEO sold in India is a monthly report full of metrics nobody acts on. The work that actually moves organic enquiries is unglamorous: make the site crawlable and fast, give each intent its own page, mark the business up properly, and earn real mentions elsewhere.

What’s included

6 deliverables

01

Technical SEO audit

Crawl, index coverage, canonicals, redirects, duplicate intent and site structure — with the fixes applied.

02

Core Web Vitals

LCP, CLS and INP taken seriously, on the mid-range Android most of your traffic actually uses.

03

Structured data

Organization, LocalBusiness, Service, Product, FAQ and Breadcrumb markup, connected as one entity graph.

04

Keyword & intent mapping

Which page answers which search, and where you are currently competing with yourself.

05

Local SEO

Google Business Profile, NAP consistency, local landing pages and review generation.

06

Content structure

Titles, headings, internal links and FAQ blocks that both search engines and AI answer engines can quote.

SEO

How we approach it

Technical first, because nothing else works without it

A page cannot rank if it cannot be crawled, is slower than the result above it, or competes with three of your own pages for the same query. The first phase is an audit of exactly that: indexation, canonicals, duplicate intent, internal linking, Core Web Vitals, structured data and mobile rendering — and the fixes, applied, not just listed.

One page per intent

A single services page targeting a dozen searches will lose to twelve pages that each target one. Splitting intent properly — and linking the hub to the spokes — is usually the largest single gain available to a small business site, and it costs nothing but the writing.

Local SEO, where most Indian B2B enquiries start

A verified Google Business Profile, a name, address and phone number that match everywhere they appear, genuine reviews, and listings on the directories that matter in your sector. For a local services business this routinely outperforms everything else on the list.

What we will not promise

Nobody can guarantee a position on Google, and anyone who does is either buying ads or about to show you a ranking for a phrase no one searches. What you get from us is a prioritised plan, the technical work actually done, and reporting against enquiries rather than vanity keywords.

Toolkit

Google Search Console Analytics 4 Schema.org Core Web Vitals Google Business Profile Lighthouse

SEO — FAQ

Questions we get asked

Something else? Write to info@zyrane.in.

Technical fixes can change things within weeks — a page that was not indexed and now is, or one that was slow and now is not. Competitive rankings take three to six months of consistent work. Anyone offering page one in thirty days is selling something else.

Often paired with

Next step

Tell us about your project

A short call, a written scope and a fixed price — no obligation, and the scope is yours either way.

WhatsApp us